polski
Industry
22 June 2011
T-Mobile comes on board for the 11. New Horizons IFF

Wrocław-based event gains a new name after the current sponsor, the local mobile operator Era, has changed its brand to T-Mobile.

The festival starts its second decade with a new name: the New Horizons International Film Festival and continues its cooperation with Polska Telefonia Cyfrowa – the operator of the T-Mobile  brand in Poland. After introducing the global brand of T-Mobile to Poland, Era was dropped from the name of the festival.

Polska Telefonia Cyfrowa is one of the key sponsors of cultural, sport, educational and charity events in Poland. The New Horizons International Film Festival is one of its key projects.

For the last 11 years, the New Horizons International Film Festival has consistently presented auteur cinema, searching for a new language and a fresh form that crosses cultural boundaries and social taboos. New Horizons IFF is the biggest film festival in Poland. 120 thousand viewers watched the films presented during the festival last year.

The 11.New Horizons Film Festival will be held in Wrocław between 21 and 31 July 2011. Around 430 films (including 230 feature films) from over 50 countries will be shown during the event.

Apart from the competitions, the highlights of this year’s edition will be a big presentation of Norwegian cinema and cult films from different  phenomena: pinku eiga, red westerns and midnight movies, as well as retrospectives of Terry Gilliam, Bruno Dumont, Andrzej Munk and Mariusz Wilczyński. The festival will be traditionally accompanied by exhibitions and music concerts presented in the T-Mobile Music scene, among them Nick Cave’s Grinderman on the 29th July.

Due to rebranding, the name of festival’s website also changes. Please, visit us on www.nowehoryzonty.pl.

My NH
11th edition archive website (year 2011).
Go to the current edition website:
www.nowehoryzonty.pl
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